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Category Archives: Interviews

Lee Bryant on Social CRM as conversations and treating customers as individuals

Lee Bryant, co-founder & director of Headshift, will be talking about an holistic approach to the collaborative enterprise in his keynote at the Enterprise 2. SUMMIT. This is what he told us in advance about his views on the social business design. 1.) Please give us three tags that describe what to expect from your [...]

Also posted in E20 SUMMIT, Extending the Social Idea | Leave a comment

Interview with Frank Schoenefeld – “Getting Enterprise 2.0 on track”

This is a short notice that there’s now a video of an interview I did several weeks ago with T-System MMS’ Frank Schoenefeld on the topic of Enterprise 2.0, adoption challenges and outlook for Enterprise 2.0. Then his book was still in the making, but he’s finished now and I will try to get my [...]

Also posted in E20 SUMMIT, Management & Organization | 1 Comment

Interview with Dion Hinchcliffe about the Pragmatic Enterprise 2.0 approach

The last two days there has been some discussions (see here and here) about the announcement regarding the alliance of Hinchcliffe & Co with Michael Krigsman’s Asuret for a so-called “Pragmatic Enterprise 2.0” service offering. As Dion Hinchcliffe was in Munich until today I took the chance of interviewing him what this buzz is all [...]

Also posted in Adoption & Transition | 5 Comments

What is Lotus Connections about in 2009 – Interview with Stefan Pfeiffer of IBM

Last week there was another Enterprise 2.0 related event in Germany – the DMS EXPO. Martin and Thorsten Zoernert discussed the event and the open question to be addressed by the upcoming Enterprise 2.0 SUMMIT already here and here (unfortunately only in German!). One of the featured speaker at the conference of DMS EXPO was [...]

Also posted in E20 SUMMIT | Leave a comment